A paid masterclass is a one-off class taught by an expert in their field or industry. The funnel helps you solidify yourself as an expert in your field and increases your revenue as a course creator. You want to create a masterclass if you’re an expert in your field and have the knowledge to offer a high-value in-depth course that delivers an exceptional amount of information that customers can use and implement.

The quiz funnel entices a customer to interact with your brand by offering a free quiz for them to take. It offers value by giving away some free information in exchange for asking them to sign up to receive the free report of their results. Brands successfully use quiz funnels to gain engagement from their target audience.

A 5-Day Challenge is a fun way to engage with and offer tremendous value to your customers and fans, and introduce them to your products and services. Challenge funnels help your customers continue their journey to the next valuable offer you have available.

The onboarding funnel is the process that takes people from becoming aware of your brand to actually paying for your products and services. You want this experience to be enjoyable so that they become raving fans of your brand.

The Fulfillment Funnel is the funnel that your customers enter immediately after their first purchase. This funnel is your big chance to wow your customers with an amazing post-purchase experience. Use this funnel to reinforce your customer’s decision to stick with your brand.

The Sales Call Booking Funnel takes your customers from discovering your brand to booking an appointment. This sales funnel is important if you do organic outreach by making cold calls and sending messages. It is also relevant for customers directed to your funnel from your blogs or social media channels.

The Lead Generation Funnel generates qualified leads for you by offering something for free, like an ebook. Customers like free things, especially those that have great perceived value. Your offer makes new customers aware of your brand, and they become more familiar with you while moving further down the funnel.